Bulls' Wallace Is Now Into The Shoe Biz

Move over, Marbury. Chicago Bulls star Ben Wallace has launched his own new line of cheap sneakers, and no one is happier than sticker-shocked New York parents.

The cost - like New York Knicks Stephon Marbury's Starbury line - is just $14.95.

"The price for sneakers is outrageous," said Wallace, wearing his Big Ben basketball shoes while signing autographs at Steve & Barry's at the Manhattan Mall. "Kids are killing themselves trying to get a pair of shoes."
The cheapest Air Jordans - the Nike sneaker line endorsed by Michael Jordan - start at $100 and run up to $250.

Several parents picked up two or three pairs each yesterday and thanked Wallace for backing a basketball shoe that kept a few extra bucks in their pockets.

"The price is great," said Shirley Powell, a 48-year-old Queens mom of a 17-year-old boy. "You can get four pairs for the price of one Jordan and still have some money left."

source : nydailynews.com